Shoppers of Nissan GT-R to face Dealer Mark-ups as High as $60,000 over MSRP

NissanGT-RShow.jpg picture by willfusion

As the arrival date of the first of 1500 Nissan GT-R’s bound for the states draws closer the inevitable is starting to take shape. Despite Nissan’s efforts to thwart it general economic principles are going to take the GT-R and run high with it. That is what the fellas at ExhaustNote learned in their survey of various Nissan Dealerships around the country. The high demand for the Nissan GT-R is running smack into a small supply here in the US and that is going to result in premium pricing. To put it simply… do not expect to pay that MSRP price of $69,000.

If you were finding a $69,000 price tag to be a reasonable price and nicely inside your car budget will it still be so with a $20,000 premium? How about a $40,000 premium? What about a mark-up of $60,000? Would a resulting sales price of $129,000 take the Nissan GT-R out of your reasonable car market even considering the high demand? (more…)



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